Privacy Policy

This Privacy Notice for JL Castro Flooring Services LLC (“we,” “us,” or “our”) describes how and why we might access, collect, store, use, and/or share (“process”) your personal information when you use our services (“Services”), including when you:

  • Visit our website or any page of ours that links to this Privacy Notice
  • Submit a quote request, contact form, or lead form — including forms hosted on Meta (Facebook and Instagram) advertisements
  • Use our flooring services. JL Castro Flooring Services LLC provides professional flooring installation, repair, and replacement services (hardwood, luxury vinyl plank, tile, and carpet) throughout the state of Georgia
  • Engage with us in other related ways, including any marketing, SMS communications, or events

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at jlcastroflooringservices@gmail.com.

Summary of Key Points

This summary provides key points from our Privacy Notice. You can find more details about any of these topics by using the table of contents below.

What personal information do we process?When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more in Section 1.
Do we process any sensitive personal information?We do not process sensitive personal information.
Do we collect any information from third parties?We may collect information from advertising platforms such as Meta when you interact with our ads or complete a lead form. Learn more in Section 1.
How do we process your information?We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. Learn more in Section 2.
In what situations and with which parties do we share personal information?We may share information in specific situations and with specific categories of third parties. Learn more in Section 3.
How do we keep your information safe?We have organizational and technical processes in place to protect your personal information. However, no electronic transmission over the internet can be guaranteed to be 100% secure. Learn more in Section 6.
What are your rights?Depending on where you are located, the applicable privacy law may mean you have certain rights regarding your personal information. Learn more in Section 8.
How do you exercise your rights?The easiest way is by contacting us directly. We will consider and act upon any request in accordance with applicable data protection laws.

1. What Information Do We Collect?

Personal Information You Disclose to Us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you request a flooring quote, submit a contact form, respond to our advertisements, or otherwise contact us.

The personal information we collect may include the following:

  • Names
  • Phone numbers
  • Email addresses
  • Mailing or property address / ZIP code
  • Project details (flooring type, square footage, project type, timeline)
  • Contact preferences

Sensitive Information. We do not process sensitive personal information.

Payment Data. If you choose to make a payment, we may collect data necessary to process the payment, such as your payment instrument number and associated security code. All payment data is handled by our payment processor. We do not store full payment card information on our systems.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information Automatically Collected

In Short: Some information — such as your IP address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate our Services. This information does not reveal your specific identity but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and information about how and when you use our Services.

The information we collect includes:

  • Log and Usage Data. Service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services, including your IP address, device information, browser type, and activity in the Services (date/time stamps, pages viewed, and other actions you take).
  • Device Data. Information about your computer, phone, tablet, or other device, including IP address, application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.

Information Collected from Third Parties

In Short: We may collect limited data from advertising platforms and other outside sources.

We may receive information about you from Meta Platforms, Inc. (Facebook/Instagram) when you interact with our advertisements or complete a lead form on those platforms. This information may include your name, phone number, email address, ZIP code, and any details you provide in the lead form.

2. How Do We Process Your Information?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

We process your personal information for a variety of reasons, including:

  • To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested flooring services, estimates, and appointments.
  • To respond to user inquiries and offer support. We may process your information to respond to your inquiries and solve any potential issues with the requested service.
  • To send administrative information to you. We may process your information to send you details about our services, changes to our terms and policies, and appointment confirmations.
  • To send you marketing and promotional communications. We may process your information for our marketing purposes if this is in accordance with your marketing preferences. You can opt out at any time (see Section 8).
  • To send SMS messages. We may process your phone number to send appointment reminders, follow-up messages, and promotional SMS communications where you have provided consent.
  • To deliver targeted advertising. We may process your information to develop and display personalized advertising tailored to your interests, location, and more.
  • To evaluate and improve our Services. We may process your information to identify usage trends, determine the effectiveness of our campaigns, and improve our services.
  • To comply with our legal obligations. We may process your information to comply with legal obligations, respond to legal requests, and exercise, establish, or defend our legal rights.

3. When and With Whom Do We Share Your Personal Information?

In Short: We may share information in specific situations and with the following categories of third parties.

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf. The categories of third parties we may share personal information with include:

  • Ad Networks (Meta / Facebook)
  • Communication & CRM Tools (GoHighLevel)
  • Data Analytics Services
  • Retargeting Platforms
  • Sales & Marketing Tools
  • Cloud Computing and Data Storage Service Providers
  • Payment Processors

Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

4. Do We Use Cookies and Other Tracking Technologies?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. These technologies help us maintain security, fix bugs, save your preferences, and assist with basic site functions.

We also permit third parties and service providers — including Meta Platforms, Inc. — to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements tailored to your interests.

To the extent these tracking technologies are deemed to be a “sale” or “sharing” (including targeted advertising) under applicable US state laws, you may opt out as described in Section 10.

5. How Long Do We Keep Your Information?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). Lead contact information is generally retained for up to 24 months.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or securely store and isolate it from further processing until deletion is possible.

6. How Do We Keep Your Information Safe?

In Short: We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

7. Do We Collect Information From Minors?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at jlcastroflooringservices@gmail.com.

8. What Are Your Privacy Rights?

In Short: You may review, change, or request deletion of your information at any time.

Withdrawing your consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us using the details provided in Section 13. Please note that this will not affect the lawfulness of the processing before its withdrawal.

Opting out of marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by replying “STOP” to the SMS messages that we send, or by contacting us using the details provided in Section 13. You will then be removed from the marketing lists. However, we may still communicate with you to send service-related messages that are necessary for the administration of your account or service requests.

Important: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support of services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with third parties.

Cookies and similar technologies: Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove or reject cookies, this could affect certain features or services of our Services.

If you have questions or comments about your privacy rights, you may email us at jlcastroflooringservices@gmail.com.

9. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Notice.

California law requires us to let you know how we respond to web browser DNT signals. Because there currently is not an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.

Global Privacy Control: We recognize and honor Global Privacy Control (GPC) signals. If you use a browser or extension that supports GPC, we will treat this as a valid request to opt out of the sale or sharing of your personal information for targeted advertising purposes under applicable state privacy laws. For more information about GPC, visit globalprivacycontrol.org.

10. Do United States Residents Have Specific Privacy Rights?

In Short: If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Georgia, Texas, Virginia, or other states with applicable privacy laws, you may have the right to request access to and receive details about the personal information we maintain about you, correct inaccuracies, get a copy of, or delete your personal information.

Categories of Personal Information We Collect

CategoryExamplesCollected
A. IdentifiersName, email address, phone number, IP address, ZIP codeYES
B. Personal information (CA Customer Records statute)Name, contact information, financial informationYES
C. Protected classification characteristicsGender, age, demographic dataNO
D. Commercial informationTransaction information, purchase historyNO
E. Biometric informationFingerprints and voiceprintsNO
F. Internet or other network activityBrowsing history, interactions with our ads and websiteYES
G. Geolocation dataDevice locationNO
H. Audio, electronic, or visual informationImages, audio, video recordingsNO
I. Professional or employment-related informationJob title, work historyNO
J. Education informationStudent recordsNO
K. Inferences from collected informationProfiles about preferences and characteristicsNO
L. Sensitive personal information NO

We will use and retain the collected personal information as needed to provide the Services or for:

  • Category A – As long as the user has an active inquiry or account with us
  • Category B – As long as the user has an active inquiry or account with us
  • Category F – 1 year

Your Rights

You have rights under certain US state data protection laws. These rights include:

  • Right to know whether or not we are processing your personal data
  • Right to access your personal data
  • Right to correct inaccuracies in your personal data
  • Right to request the deletion of your personal data
  • Right to obtain a copy of the personal data you previously shared with us
  • Right to non-discrimination for exercising your rights
  • Right to opt out of the processing of your personal data if it is used for targeted advertising or the sale of personal data

How to Exercise Your Rights

To exercise these rights, you can contact us by emailing us at jlcastroflooringservices@gmail.com or by calling (404) 985-1195, or by referring to the contact details in Section 13.

We will honor your opt-out preferences if you enact the Global Privacy Control (GPC) opt-out signal on your browser.

Request Verification

Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. We will only use personal information provided in your request to verify your identity or authority to make the request.

Appeals

Under certain US state data protection laws, if we decline to take action regarding your request, you may appeal our decision by emailing us at jlcastroflooringservices@gmail.com. We will inform you in writing of any action taken or not taken in response to the appeal. If your appeal is denied, you may submit a complaint to your state attorney general.

California “Shine The Light” Law

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes. If you are a California resident and would like to make such a request, please submit your request in writing using the contact details in Section 13.

11. SMS Communications

SMS Communications: By providing your phone number and opting in — including through any contact form, quote request form, or Meta (Facebook/Instagram) lead advertisement associated with JL Castro Flooring Services LLC — you consent to receive SMS text messages from us, including appointment reminders, follow-up messages, and promotional communications related to our flooring services.

Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe at any time. Reply HELP for assistance. You may also contact us at jlcastroflooringservices@gmail.com or call (404) 985-1195.

Phone numbers collected for SMS communications are never shared with third parties for marketing or promotional purposes.

12. Do We Make Updates to This Notice?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated “Last Revised” date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.

13. How Can You Contact Us About This Notice?

If you have questions or comments about this notice, you may email us at jlcastroflooringservices@gmail.com or contact us by post at:

JL Castro Flooring Services LLC

219 Mathews Sole MBR Cir SE
Marietta, GA 30067
United States
Phone: (404) 985-1195
Email: jlcastroflooringservices@gmail.com

14. How Can You Review, Update, or Delete the Data We Collect From You?

Based on the applicable laws of your country or state of residence in the US, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law.

To request to review, update, or delete your personal information, please contact us at jlcastroflooringservices@gmail.com or call (404) 985-1195. We will respond to your request within 45 days.